Microsoft has officially taken the top spot in the Top 500 Business Superbrands survey in the United Kindgom.

Google, which was first in 2008 and 2009, is now in 5th place and Microsoft, after being 2nd in 2007 and 2008, and 5th in 2009, is now 1st. The survey is run by The Centre for brand Analysis and includes over 1,700 UK business professionals. BlackBerry, Virgin Atlantic and British Airways are other superbrands in the top 10 list. Here is the top 10 of the list:

  1. Microsoft
  2. Rolls-Royce Group
  3. BlackBerry
  4. Virgin Atlantic
  5. Google
  6. London Stock Exchange
  7. GlaxoSmithKline
  8. British Airways
  9. Visa
  10. PricewaterhouseCoopers